DestinationNext is a web-based diagnostic tool measuring 20 variables related to destination strength and community support and engagement. By objectively measuring these factors, DestinationNEXT enables OTD, DMOs and their industry partners to identify strengths, priorities, areas for potential improvement, and to develop strategies for future growth. To accurately and efficiently utilize this powerful tool, OTD needs your help. By completing your DestinationNEXT survey, you can better assess how you fit into the Maryland tourism scheme and OTD can better understand how best to help you reach the next level. To complete your survey, follow this link or, if you have further questions, please contact Heather Ersts, Outreach & Partnership Manager, OTD, at hersts@visitmaryland.org.
