As businesses step into 2026, one trend is undeniable: Artificial Intelligence is no longer a future concept—it’s here, and it’s transforming the way organizations operate.
At its recent Data and Drinks event, BDK, Inc. brought together local leaders to explore how Generative AI is driving innovation and creating new opportunities for businesses across the Eastern Shore.
Hosted on December 2, 2025 at Evo Brewery in Salisbury, the event showcased practical applications of AI—from automating workflows to enhancing customer engagement—and emphasized the importance of adopting people-first AI strategies.
Demos of IBM watsonx demonstrated how the platform can be used as a powerful tool for businesses seeking to balance efficiency with trust and personalization.
“All businesses, regardless of size, are asking the same question: How do we leverage AI without losing the human touch?” said Allison Shellhamer, VP of Sales and Marketing at BDK, Inc. “That’s where watsonx shines. It empowers local companies to automate repetitive tasks, gain deeper insights, and personalize customer experiences—all while keeping people at the center of decision-making.”
As 2026 unfolds, Eastern Shore businesses are embracing AI not just as a technology upgrade, but as a strategic advantage.
With solutions like watsonx, companies can unlock new levels of productivity, predictive analytics, and customer engagement—positioning themselves for success in an increasingly digital economy.
About BDK Inc.
Founded in 1999, BDK Inc. is a family-owned and operated full-service technology company based on Maryland’s Eastern Shore. As an IBM Silver Business Partner, BDK specializes in IBM watsonx, a powerful suite of AI tools designed to help businesses work smarter. With a mission to make IT simple and approachable, BDK offers tailored solutions in managed IT services, cloud hosting, ERP, EDI, and business analytics. BDK serves clients across the Mid-Atlantic region and beyond, with a strong commitment to innovation, customer success, and community engagement.
To learn more, visit bdkinc.com.
