a.s.a.p.r. Integrated Marketing announced today that Catherine Yeager-Achey has been appointed account executive, working specifically with clients Allen Harim and McCready Foundation. Yeager-Achey, currently working on a freelance basis, has previously worked with companies like Perdue Farms, GetNoticed PR and Cambridge International in various positions, such as assistant brand manager, communications specialist and copywriter and content manager.
Robbie Tarpley Raffish, president and founder of a.s.a.p.r. Integrated Marketing, said, “We’re so pleased to welcome Catherine onto our Allen Harim and McCready Foundation team. Her experience as a marketing communications specialist, in the chicken industry and otherwise, will prove to be invaluable as we move forward.”
While serving as the Assistant Brand Manager at Perdue Farms in Salisbury, MD, Yeager-Achey oversaw the partnerships of multiple departments, such as research, consumer relations, packaging, etc., in order to produce successful, timey product for market through well-established teamwork. She has proven to not only understand the creative aspect of marketing, but also the systematic.
Yeager-Achey earned a Masters of Science in Integrated Marketing Communications at West Virginia University. She and her family reside in Salisbury, MD.
